Deschutes' Woody Beer Wagon

Spring training baseball in sunny Arizona one week, the ski slopes of Breckenridge, Colorado the next. Tough gig, right?

Better than a beer festival....

A week ago this past Saturday I actually managed to make a beer plan come together; I managed to make time to see Woody, the Deschutes Beer Wagon at a local Whole Foods Market. I’d stumbled on a link to Woody's Twitter Feed while cruising the Deschutes website. The itinerary indicated Woody would be heading south to participate in Spring Training activities in the Phoenix area and for the next week, I feverishly schemed to figure out the best place to see the beer wagon. Spring training is the notorious hangout for snowbirds and locals who skip work to take in a few innings and some beer. There was a time when I could take a day and play hooky from work on short notice, but that luxury seems to have evaporated. Bottom line: Spring Training was out.

The nice part about the whole planning process was that I communicated frequently by email with Erik Frank, Deschutes’ Brand Ambassador and the guy who tows Woody all around this great country extolling the virtues of the various Deschutes products.

Based on the Woody Beer Wagon itinerary, I settled on a Saturday afternoon visit during a stop at the Whole Foods Market in Scottsdale. My son-in-law and I arrived early so I plated a serving of curried rice and chicken and enjoyed that with a bottle of Deschutes Inversion IPA. Ahhh. We enjoyed or lunch and stayed out of the way while Mr. Frank set up his traveling beer show. I think the Marine had some wings and an Obsidian Stout – he’s a Deschutes fanatic, too.

Now, if I go on at length about what a terrific person Deschutes has running the beer wagon, I’ll probably just come across as gushy or patronizing. Let me just put it like this: Deschutes has chosen the right man for the job as Brand Ambassador/Beer Wagon Concierge. Mr. Frank strikes me as having a balanced skill set that allows him to pour delicious samples of beer while waxing eloquent and philosophical about the Deschutes product line, then quickly packing up the show and hopping into a truck and trailer rig for a 500 mile jaunt to the next gig.

In our brief discussion with Mr. Frank, my son-in-law and I learned of some emerging trends in how hops are used in the brew and we heard tell of a new beer that Deschutes is preparing for larger release. (You lucky folks in Bend, Oregon may already be sampling it in various versions and manifestations, I don’t know.) Just as noteworthy, I sampled some Deschutes beers that I’ve yet to try: Green Lakes Organic, Hop Henge, and….The Abyss, which is ranked in the top 5 beers in the universe and rightly so I can say based just on a couple of samples last week. As a result of those samples, I bought a six-pack of the Green Lakes Organic and a bottle of The Abyss. Let’s talk about the Abyss – or rather, let’s see what some others have had to say; my sampling was not conducive to a decent review but you know I bought a bottle so that should be endorsement enough.

….lest the abyss gaze into thee.
The Abyss ranks a formidable A+ on Beer Advocate based on ratings from the masses. (The fact that “the brothers” have yet to review this beer just floors me. Are they that broke that they have to wait to be sent free beer to sample – even when others rate the beer so high? Geez. I’ll probably go all Beer Jerk one of these days and spell out my thoughts on the current trend in beer mooching, but not here, not today.)

Hedonist Beer Jive had nice things to say about The Abyss – and the commentary regarding packaging gimmicks hits close to my heart. When it comes to beer labels, I’m a sucker for foil-wrapped, glitter-encrusted gewgaws!

There’s very recent commentary regarding The Abyss over at The Next Bar Stool and a three-year old post at Beervana. I’m curious to know if the reviewer at Beervana got around to trying The Abyss a year or two later. I can attest that the 2009 version we sampled is completely ready for prime time, despite the fact that the label indicates it’s actually best AFTER November 1, 2010. I’m thinking I’ll try this bottle soon and pick up another one for storing.

My only regret is that I failed to sample the Mirror Mirror – admittedly because I have a prejudice against barleywine style beers. I’ll wear my shame like a carbuncle until the day I can overcome this sad bias, but rest assured I will because some of you will recall that there once was a day when I disliked IPAs.

Brand Ambassador. I can’t define it, but I know one when I see one and Deschutes has one pulling that Woody Beer Wagon. Happy trails Erik Frank. And thank you Deschutes for more great beer.

(I’ll post something on Hop Henge and the Green Lakes Organic in the future. I’m off to see those grandkids now!)